RIP WICKED BOLD
If you're reading this, we're dead.
I wish I could tell you it was a quick death, but it wasn't.
I'll spare you the details for now, but you know how if you're going super fucking fast on a bicycle hitting a little pebble can really fuck you up?
That's kind of what happened to us.
We were moving fast and lost our balance.
I hope to one day have the bandwidth and mental fortitude to pull together the last 5 years of building Wicked BOLD and craft a little documentary because the story is truly incredible.
Wicked BOLD was so much more to me than just our families chocolate company.. in a way, it turned out to be the key that enabled me to truly discover myself.
My wife and I started this company in our kitchen. For 5 years we stayed true to crafting real food, with simple ingredients at affordable prices and we took that little kitchen business and brought it to the shelves of over 2,000 retail stores and generated well over $1,000,000 in revenue.
The ending isn't what we'd hoped for but we are so proud of what we built
If you're even remotely interested in the full story, I'll link my YouTube below for you to subscribe -- that is where anything related to this will be published.
Thank you guys for 5 of the most dope fucking years ever.
Live Life to the BOLDest.
<3 Deric
P.S. Fuck you Theresa, Audrey, Justin, the new buyer lady at Whole Foods that would never answer my emails, that one chocolate company in Oregon that charged me a fucking criminal amount of money when I was in panic mode, my 7th grade teacher who gave me a 90% on my epic presentation of the black panther but a fucking 100% to Abigail who barely even fucking did anything in her presentation, the girl who stole my fucking expensive watch 15 years ago - MARIE I KNOW IT WAS YOU.. but Marie if you're reading this do you remember months later you came to my friends house because you'd left a pan there and I gave it to you? I put the pan handle between my butt cheeks before I gave it to you so you got my butt all over your hand so technically we're even but still... and last but not least, fuck my pool.
XOXO